Creating amazing photos for your products may seem intimidating. But with a bit of work, you can make great product ads that will have customers coming for more. Follow a few simple steps, and you can be creating professional-looking image ads in no time. To create amazing Facebook and Instagram image ads, you need to [...]
How important is it to leave the Facebook ads in the Learning Phase? I spent hours analyzing hundreds of my own ad sets so that I could answer that question for you. I calculated sales and profits for Active and Limited Learning ads. And what I learned will surprise you quite a bit! Ads that [...]
With 2.8 billion monthly active users, Facebook is a valuable resource if you’re looking for customers. The most effective way to get visitors to your online store is to have them visit a related physical store, or entice them to visit your store through Facebook video ads. But how can you make Facebook video ads [...]
With 1.84 billion active daily users on Facebook, you want to ensure your ads reach the right audience. Using location targeting for your ads is one crucial aspect of that. So, if you’re a local business looking for strategies and best practices, here are three ways how you can effectively use location targeting with Facebook [...]
Facebook ads are a great way to get your products and services in front of your target audience. By knowing how Facebook ad auctions work, you can put yourself in a better position to win and generate more visibility for your company. Facebook Ad Auctions work by evaluating ads based on auction bids (how much [...]
The world of advertising is highly competitive. Knowing how to bring advertising costs down and increase profitability is the key to success. Several important factors influence the cost and increase profitability in Facebook and Google advertising. A Facebook ad costs anywhere from a few cents to hundreds of dollars. Reach and impressions are the least [...]
Learn About the Snowball Marketing Strategy to Know How to Grow Your Business’ Online Presence. The marketing snowball effect is one of the most important concepts to understand if you want to use digital marketing to grow your business online. So, what is it? No one specifically mentioned the term “snowballing” to me. I just [...]
Improving the sound quality of your videos will mean an enormous difference in the results you’re getting. If people can’t hear your video, they’re not going to watch your video. Sound is crucial. Loud wind noise, distorted audio, or overly loud, cheesy, or distracting music can send people clicking off of your video in a [...]
Product videos are the best way to market your new product to thousands (or millions) of new people. Product videos can do an incredible job capturing your new product and letting the masses know what you’ve created. With videos, people can see every detail of your product with crystal clear quality, and voiceovers and music [...]
A piece of software is a tool. If your customer doesn’t know how to use your tool, it’s worthless to them. So how do you convince your customers of its value? Videos are the ideal way to show potential customers what your software can do. With software demo videos, you can easily show clients everything [...]