All about the strategies that will help your Small Business bring in more AND better leads.
Facebook ads are a great way to get your products and services in front of your target audience. By knowing how Facebook ad auctions work, you can put yourself in a better position to win and generate more visibility for your company. Facebook Ad Auctions work by evaluating ads based on auction bids (how much …
How Does the Facebook Auction Work? Manual Bids, Lowest Cost, Cost Cap, Bid Tests Read More »
The world of advertising is highly competitive. Knowing how to bring advertising costs down and increase profitability is the key to success. Several important factors influence the cost and increase profitability in Facebook and Google advertising. A Facebook ad costs anywhere from a few cents to hundreds of dollars. Reach and impressions are the least …
How Much Do Facebook Ads Cost (2021)? 💸 FB Ads vs. Google Ads+Profitability Tips Read More »
Learn About the Snowball Marketing Strategy to Know How to Grow Your Business’ Online Presence. The marketing snowball effect is one of the most important concepts to understand if you want to use digital marketing to grow your business online. So, what is it? No one specifically mentioned the term “snowballing” to me. I just …
How to Grow Your Business’ Online Presence: The Snowball Marketing Strategy Read More »
Improving the sound quality of your videos will mean an enormous difference in the results you’re getting. If people can’t hear your video, they’re not going to watch your video. Sound is crucial. Loud wind noise, distorted audio, or overly loud, cheesy, or distracting music can send people clicking off of your video in a …
Product videos are the best way to market your new product to thousands (or millions) of new people. Product videos can do an incredible job capturing your new product and letting the masses know what you’ve created. With videos, people can see every detail of your product with crystal clear quality, and voiceovers and music …
A piece of software is a tool. If your customer doesn’t know how to use your tool, it’s worthless to them. So how do you convince your customers of its value? Videos are the ideal way to show potential customers what your software can do. With software demo videos, you can easily show clients everything …
So, you’ve made the important step of starting to incorporate video into the way you promote and market your business. Excellent choice. Video lets you connect with large audiences, builds trust and connection. It can increase the time people spend on your website, the number of clicks on your email campaigns, and the number of …
5 Tips for Creating Great Marketing Videos That Will Increase Profits Read More »
What is better for building a website for a small business or a blog: Weebly or Wix or WordPress?Overall, this post is a look at the pros and cons of an Open Source platform like WordPress.org vs a company owned website like Weebly or Wix. I’ve hosted websites on each of these platforms for several …
Wix vs Weebly vs WordPress.org For Small Business? Read More »
Corporate Training Videos: Why most training videos are ineffective and how to make one that gets results (with examples). Corporate training videos can be POWERFUL. Videos can easily convey complex processes, ideas, and tasks. A well-trained workforce is more efficient and productive. The right training video can create huge results for your business and provide …
Is it actually important to appear on camera in your videos? Do you really need to? Is it ACTUALLY important to appear on camera yourself? Can’t I simply share other peoples’ videos or use images and text with voiceover? In this article, we will cover the benefits of appearing on camera yourself, ways to make …
Do I really need to appear on camera in my videos? Read More »
