All about the strategies that will help your Small Business bring in more AND better leads.
In the age of technology, people are finding it easier to start their own businesses and become their own bosses. People have more access than ever before to resources and clients via the internet, and they are using these things to their advantage. People all over the world, of all different ages and backgrounds, are …
What Senior Entrepreneurs Need to Know About General and Video Marketing Read More »
Entrepreneurs are responsible for a wide range of tasks when it comes to their businesses. That responsibility is even higher for soloproneurs. As a solopreneur, your vision drives their operations, and at the end of the day, whether their company succeeds or fails all comes down to you. You may feel like you’re taking on …
How Technology and Freelancers Can Grow Your Business (as a Solopreneur) Read More »
Batching tasks is a key part of being highly productive as a small business owner. But first of all, what is batching tasks? Batching tasks is being highly focused with no distractions and doing tasks in bulk. For example, rather than checking emails throughout the day, do them all at once a few times a …
The Importance of Batching Tasks as a Small Business Owner or Entrepreneur Read More »
Buying likes on Twitter, Facebook, LinkedIn, or any social network can be a recipe for disaster. Don’t do it. PLEASE! Here is why buying likes on social media is such a terrible idea: all of the social media algorithms show your content to a small portion of your audience and then expand the reach based …
Why You Shouldn’t Buy Likes on Twitter, LinkedIn, Facebook or ANY Social Network Read More »
What is customer lifetime value and why should you care? Customer lifetime value is one of the most important numbers in all of business. Here’s why: Calculating customer lifetime value tells you how much money a customer can generate for your business. To effectively advertise and grow your revenue over time, you’ll want to know …
Selling online vs in-person. What are the pros and cons of each? And, how do they fit into your strategy as a small business owner? Selling in-person is generally easier than selling online. It’s easier to build trust with people and you can overcome objections and read people’s emotions. However, selling online is incredibly scalable. …
Selling Online vs In-Person (Small Business Owner Strategy) Read More »
Choosing the right marketing strategy is the difference between success and failure. It will save you time, headaches, and will help you make more money with less effort. Many people see marketing as something complex that only big brands do. Marketing and sales are any actions you or your business take to get new business. …
How to Choose Marketing and Sales Priorities (As a Small Business Owner) Read More »
Brand images are a huge part of business. A negative brand image can lead to a loss in sales. But, what IS a brand image? A brand image is the perception of a brand/company in the mind of consumers. Many companies falsely believe that they themselves can create a brand image by deciding it in …
Brand Image vs Brand Identity: With Examples & Explanation Read More »
One of the most powerful ways to transform your business and your life is to set the right goals. In this post, I’ll show you how to create a growth mindset and set smart, ambitious, and achievable goals. To create goals using a growth mindset: Focus on creating goals that change your habits and actions …
Goal Setting: How to Have a Growth Mindset vs Fixed Mindset Read More »
Pinterest is different from platforms like Facebook and Instagram. Does Pinterest actually count as social media? Or is it something completely different? Pinterest is a social media platform. While it’s quite different from Facebook, Instagram, Snapchat, and Tik Tok, it still qualifies as social media and a social network. In this post we’ll look at …
