All you need to know to market your small business and bring in more sales.
Influencer marketing has become a very powerful means of brand awareness in today’s market. Many companies are spending masses of money to collaborate with influential personalities to boot their business. However, we are living in a changing world and marketing strategies including influencer marketing are not exceptions. Although futurology is not easy at all, you …
How to Take Advantage of Influencer Marketing in 2021 Read More »
How To Write Copy for Facebook Ads, Landing Pages, & More Facebook Ad Copywriting is one of THE most important skills to learn when growing your brand. You will learn how to write pro-level and effective ads for Facebook ads, landing pages, sales videos, and even emails. Here’s exactly what we cover in the post: …
What is customer lifetime value and why should you care? Customer lifetime value is one of the most important numbers in all of business. Here’s why: Calculating customer lifetime value tells you how much money a customer can generate for your business. To effectively advertise and grow your revenue over time, you’ll want to know …
Selling online vs in-person. What are the pros and cons of each? And, how do they fit into your strategy as a small business owner? Selling in-person is generally easier than selling online. It’s easier to build trust with people and you can overcome objections and read people’s emotions. However, selling online is incredibly scalable. …
Selling Online vs In-Person (Small Business Owner Strategy) Read More »
Choosing the right marketing strategy is the difference between success and failure. It will save you time, headaches, and will help you make more money with less effort. Many people see marketing as something complex that only big brands do. Marketing and sales are any actions you or your business take to get new business. …
How to Choose Marketing and Sales Priorities (As a Small Business Owner) Read More »
Brand images are a huge part of business. A negative brand image can lead to a loss in sales. But, what IS a brand image? A brand image is the perception of a brand/company in the mind of consumers. Many companies falsely believe that they themselves can create a brand image by deciding it in …
Brand Image vs Brand Identity: With Examples & Explanation Read More »
What’s the ideal blog length for ranking on Google in 2021? Is there a perfect post length for ranking on Google? Is it 1,000 words, 2,000 words, 10,000 words? In this post we’ll cover: The length of some of the top-ranking posts on Google Actionable tips for ranking beyond simply having enough words on your …
What’s the ideal blog post length for SEO in 2021? Read More »
After reading more than 30 of the top sales books in the world, I wanted to share 109 actionable tips and takeaways for business owners and salespeople. When you read the word “sales”, what comes to mind? Sadly, for many people, its images of aggressive, pushy, salespeople. It’s an image of someone who wants to …
The ultimate sales guide for small business owners and salespeople. Read More »
This guide is packed with tips to help entrepreneurs, solopreneurs, and small business owners or managers. I’ve read over 100 business and entrepreneur books in the last year and want to share everything I’ve learned so it can help others achieve their goals and success. Who’s This Post For? •Small businesses, solopreneurs, and entrepreneurs looking …
74 Tips for Entrepreneurs, Solopreneurs, and Small Business Owners Read More »
What works best? Should you network or promote yourself online? Is all this online content REALLY worth the effort? Many of us have been sold social media as some silver bullet that will solve all of our problems. I’ve met with others who feel it’s pointless; in-person meetings and cold calling are the methods to use. …
