Small Business Marketing & Sales

All you need to know to market your small business and bring in more sales.

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Online Advertising vs Traditional Advertising: Digital Ads are now King

2021 Online Advertising vs Traditional Advertising Statistics. Digital ad spend has increased exponentially. It finally happened. 2016 was the year digital ad spend was higher than TV for the first time. Now, in 2021, it’s not even close. That’s especially amazing considering that in 2000 TV ad spend was 20x higher. TV ads had their …

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78 marketing takeaways

Marketing Advice | 2021 Round-Up (78 Tips From Over 40 Books)

This Marketing Advice Round Up is Filled With 78 Actionable Tips from Over 40 Books I recently set out to read over 100 books in a year. 40 of those books were on the subject of marketing. I took notes on every single one, and I wanted to share all the key takeaways so that …

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How to Set Up Automated Emails in Mailchimp 2021 (Step-by-Step)

In this post, we will learn how to set up automated emails in Mailchimp in 2021, and create an onboarding series. When someone signs up for your newsletter/e-mail list, an automatic onboarding series is a sequence of e-mails that get sent to that person. Generally, it’s about 4-6 e-mails long and e-mails are sent out …

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